ICICI Prudential Mutual Fund has obtained the branding rights for Santacruz Metro Station on Mumbai Metro Line 3, in association with Times OOH. The initiative […]
Category: OOH
CTV Ad completion rates reach 91 per cent for consumer electronics
VDO.AI has published a report revealing that consumer engagement with Connected TV (CTV) ads in the consumer electronics segment has reached record levels. The Consumer […]
HDFC Life celebrates silver jubilee with metro station branding in Mumbai
HDFC Life has marked a significant milestone in its journey by branding the newly inaugurated Mahalaxmi Metro Station on Mumbai’s Metro Line 3, celebrating 25 […]
VDO.AI launches AI-Powered Dexter for smarter YouTube advertising
VDO.AI has announced the launch of Dexter, a next-generation contextual intelligence solution designed to transform YouTube advertising. Built on advanced artificial intelligence, Dexter enables brands […]
HouseEazy expands brand presence with long-term OOH campaign at DND Flyway
HouseEazy has launched a long-term Out-of-Home (OOH) branding campaign in the National Capital Region, designed to strengthen brand visibility and drive awareness among its target […]
KT Professional introduces new TVC with Jacqueline Fernandez
KT Professional has launched a new television commercial (TVC) featuring Bollywood star Jacqueline Fernandez. The campaign, titled “My Hair, My KT”, reinforces the brand’s philosophy […]
Zepto’s Noida Metro OOH campaign turns simple billboards into viral conversations
Zepto has recently launched its out-of-home (OOH) campaign titled ‘One Name, Two Meanings’ at the Noida Sector 51 metro station in collaboration with Bold Care […]
Indie agencies take the spotlight at MADX Summit and Awards 2025
The Founder Media, a brand of Bharat Network Group (BNG), had successfully hosted the first edition of MADX Summit and Awards 2025, a spectacular celebration […]
Renault redefines brand storytelling with art showcase at IGI
Renault India has launched a striking 30 ft x 30 ft hand-painted art installation fused with carmaker’s diamond-shaped logo near Terminal 3 of Indira Gandhi […]
Myntra rolls out new campaign to resonate with new generation
Myntra has launched its latest brand initiative, ‘It’s You 2.0’, featuring three ad films that celebrate ‘how fashion enables confidence, identity, and authentic style in everyday […]