Fortune Sunflower Oil has created an immersive Rath Yatra experience in Puri by combining Odisha’s cultural heritage with AI, virtual and mixed reality, regional cuisine […]
Category: MarTech
Explore the world of marketing technology and digital strategies driving brand success.
BharathCloud joins hands with Ibentos Partner to expand AI-powered marketing
BharathCloud has partnered with Ibentos, an AI-driven technology company operating across North America and India, to strengthen brand marketing, customer engagement and event technology initiatives […]
Apple releases iPhone 18 Pro with variable-aperture camera and A20 Pro
Apple has launched the iPhone 18 Pro and iPhone 18 Pro Max, introducing a new variable-aperture camera system, the A20 Pro chip, enhanced battery performance […]
Just In Time launches new campaign with Ayushmann Khurrana
Just In Time, the omnichannel watch retailer, has launched its latest brand campaign, ‘Watching Out For You’, featuring actor and brand ambassador Ayushmann Khurrana. The […]
AdCounty Media strengthens AdTech portfolio with Adaxx Pro integration
AdCounty Media India Ltd. has updated the market on its acquisition of a 99.95 per cent stake in Adaxx Adtech & Media LLP for Rs […]
Netcore joins hands with GlobalPay for Real-Time Customer Connections
Netcore has partnered with WSFx Global Pay Ltd. (GlobalPay) to transform customer engagement by bringing omnichannel marketing automation and a Customer Data Platform (CDP) together […]
Foxtale brings Shah Rukh Khan to the ‘Surface-to-Source’ skincare story
Foxtale has unveiled the second film in its latest campaign featuring Shah Rukh Khan, built around the skincare brand’s ‘Surface to Source’ philosophy. The film […]
LatentView Brings 700 Young Footballers Together for CKL Season 6
LatentView Analytics has launched the sixth season of its Chennai Kaalpandhu League (CKL), bringing together more than 700 young footballers from government schools across Chennai […]
Aditya Birla Sun Life MF brings school lessons to financial planning
Aditya Birla Sun Life Mutual Fund (ABSLMF), in partnership with creative agency AGENCY09, has launched its Teacher’s Day campaign, ‘The Comeback Morcha’, offering a playful […]
MAAC expands their presence in Thane
MAAC (Maya Academy of Advanced Creativity) has expanded its presence in the Mumbai Metropolitan Region with the inauguration of a new state-of-the-art training centre in […]