What role does AI play in your business, and how are you translating its potential into practical, real-world applications? At dubdub, we’re building an infinite, […]
Author: Aishwarya Saxena
Times One blends culture, retail and photography in Fujifilm Instax Durga Puja campaign
Fujifilm Instax has brought the joy of instant photography to this year’s Durga Puja celebrations, engaging festive shoppers and visitors at Select Citywalk, Delhi, and […]
Gresbond by Kajaria announces Ranveer Singh as its new ambassador for its new campaign
Gresbond by Kajaria has announced Ranveer Singh, as the brand ambassador for Gresbond, who will front its new campaign, “Tile Expert Ka Tile Adhesive.” While […]
Findise building trust in the age of creators and communities
Consumer trust has shifted from brands to creators and communities. What do you think today’s consumer actually expects from a brand now, and how has […]
Roadcast using telematics to move fleets from reacting to preventing
Fleet operators often see fuel bills as fixed costs tied to distance and load, when overspeeding, harsh braking and idling can be quietly inflating that […]
Vritti Solutions sees data trust as next competitive edge for Indian SMEs
The Indian market is crowded with global ERP and CRM players. Where does Ekatm compete most effectively, and what does Vritti Solutions offer mid-sized Indian […]
MOMS Outdoor believes best billboards blend into culture
Balancing visual impact with relevance often means saying no to bigger, flashier options. What trade-offs has MOMS Outdoor had to make on past campaigns to […]
Jupitice Justice building the missing digital layer for Indian justice
Jupitice Justice calls itself the world’s first “Meta Product Platform” for justice delivery, built without custom code per client. What does that mean operationally, and […]
DPDP is becoming a procurement filter, not just a legal requirement
The next big impact of India’s data protection regime may show up somewhere unexpected: the procurement desk. For years, enterprises largely treated data privacy as […]
FTA Global unveils FTA Impact to enable NGOs through digital expertise
FTA Global has released FTA Impact, its corporate social responsibility (CSR) initiative focused on supporting NGOs and social organizations through digital marketing, technology, artificial intelligence […]