VDO.AI has announced the launch of its Interactive In-App Advertising Solutions, marking an expansion of the company’s cross-screen advertising ecosystem across premium mobile app environments.
The newly launched suite includes In-Feed Native Ads, In-Line Banner Ads, Rewarded Ads, Playable Ads, and Dynamic Interstitial Ads, designed specifically to enhance user engagement and improve advertising effectiveness within mobile applications.
According to VDO.AI, the new offering addresses growing challenges associated with traditional mobile advertising formats, including declining engagement quality and banner blindness.
The company stated that the interactive in-app formats are designed to deliver more immersive ad experiences while helping publishers improve monetisation without disrupting user experience.
Arjit Sachdeva, Co-founder, VDO.AI, said, “When you look at modern app consumption, the user experience is fluid and dynamic, but the advertising layer is static and intrusive. That mismatch is destroying brand ROI.”
He further added, “Our entry into the in-app space is about aligning ad delivery with native user behaviour to eliminate accidental clicks and deliver clean, qualified intent. With our in-app suite, we are redefining the standard of mobile ad delivery, preparing our brand partners for a future where commerce and media are completely frictionless.”
The company expects strong adoption of the solution across sectors including consumer electronics, automotive, gaming, e-commerce, FinTech, and FMCG, where mobile-first consumer behaviour continues to grow rapidly.
VDO.AI also stated that the in-app capabilities can integrate with its broader omnichannel ecosystem, allowing brands to execute campaigns across Connected TV, mobile, YouTube, app environments, and other digital platforms.
The launch further strengthens the company’s focus on building measurable omnichannel advertising ecosystems powered by AI-driven targeting, proprietary ad formats, and data-led insights.
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