Burger King has launched Boomer King, a limited-time menu inspired by television shows from the 1980s and 1990s. The menu has been available since July […]
Tag: Brand Campaign
Birla Opus Paints launches campaign highlighting 10 per cent free paint offer
Birla Opus Paints has launched a new integrated campaign to promote its ’10 per cent Free Paint’ offer, highlighting how increasing painting costs influence household […]
Parle-G launches campaign celebrating Jagannath Rath Yatra
Parle-G has launched a new campaign centred on the Jagannath Rath Yatra, celebrating the festival’s values of faith, compassion and selfless service through a heartfelt […]
MINI India launches a campaign for Countryman featuring Kareena Kapoor Khan
MINI India has launched a new campaign for the MINI Countryman, featuring actor Kareena Kapoor Khan, highlighting the model’s larger dimensions, increased interior space and […]
Apsara launches campaign for Zesta scented pencils
Apsara has launched a new campaign for its Zesta range of scented pencils, featuring the tagline ‘Awesome Smell, Writes So Well’. Conceptualised by Omnicom Media’s […]
Fibe launches AI-powered ‘Jiyo Full Size’ campaign to champion aspirational living
Fibe has launched ‘Jiyo Full Size’, a new AI-generated campaign that explores how financial constraints often force people to scale down or postpone their aspirations. […]
UNIBIC launches Fruit & Nut Cookies campaign celebrating the perfect balance of fruits and nuts
UNIBIC has unveiled a new campaign for its Fruit & Nut Cookies range, built around the playful question of whether the cookies are fruity with […]
Sansaar by D’Decor expands into bedding with new campaign featuring Ranveer Singh
Sansaar, D’Decor’s conscious luxury soft furnishings brand, has expanded into the bedding category with the launch of its latest campaign, ‘A Great Day Starts the […]
Libas unveils ‘Sawan Ke Rang’ campaign celebrating monsoon, culture and modern femininity
Libas has launched ‘Sawan Ke Rang’, a new monsoon campaign inspired by Indian poetry, classical art, and folklore, celebrating the season through themes of Prem, […]
boAt’s Mother’s Day campaign uses AI humour to reflect modern family dynamics
boAt has struck an emotional chord with its latest Mother’s Day campaign, using humour and artificial intelligence to spotlight a familiar reality in many Indian […]