Orient Electric has launched its latest Independence Day campaign, ‘Chalta Hai, Ab Nahi Chalega’, urging consumers to reconsider the tendency to accept everyday compromises. The […]
Tag: Brand Campaign
Licious highlights consistent fish quality in Chennai-focused campaign
Licious has unveiled a Chennai-focused campaign titled ‘Tharam Adhu Nirantharam’ (Quality that is always consistent), highlighting its commitment to delivering fresh and consistently cut fish […]
Sprite launches ‘Spicy Laga. Sprite Utha.’ campaign with Sharvari and Sunil Grover
Sprite has unveiled its new campaign, ‘Spicy Laga. Sprite Utha.’, celebrating the growing popularity of spicy food among consumers and positioning the lemon and lime-flavoured […]
Burger King launches retro-themed Boomer King menu
Burger King has launched Boomer King, a limited-time menu inspired by television shows from the 1980s and 1990s. The menu has been available since July […]
Birla Opus Paints launches campaign highlighting 10 per cent free paint offer
Birla Opus Paints has launched a new integrated campaign to promote its ’10 per cent Free Paint’ offer, highlighting how increasing painting costs influence household […]
Parle-G launches campaign celebrating Jagannath Rath Yatra
Parle-G has launched a new campaign centred on the Jagannath Rath Yatra, celebrating the festival’s values of faith, compassion and selfless service through a heartfelt […]
MINI India launches a campaign for Countryman featuring Kareena Kapoor Khan
MINI India has launched a new campaign for the MINI Countryman, featuring actor Kareena Kapoor Khan, highlighting the model’s larger dimensions, increased interior space and […]
Apsara launches campaign for Zesta scented pencils
Apsara has launched a new campaign for its Zesta range of scented pencils, featuring the tagline ‘Awesome Smell, Writes So Well’. Conceptualised by Omnicom Media’s […]
Fibe launches AI-powered ‘Jiyo Full Size’ campaign to champion aspirational living
Fibe has launched ‘Jiyo Full Size’, a new AI-generated campaign that explores how financial constraints often force people to scale down or postpone their aspirations. […]
UNIBIC launches Fruit & Nut Cookies campaign celebrating the perfect balance of fruits and nuts
UNIBIC has unveiled a new campaign for its Fruit & Nut Cookies range, built around the playful question of whether the cookies are fruity with […]