Beco’s #WarOnWhatsHidden campaign has triggered a broader discussion around ingredient transparency, informed consumer choice and comparative advertising in the consumer products category. The campaign, which […]
Tag: Brand Campaign
Just In Time launches new campaign with Ayushmann Khurrana
Just In Time, the omnichannel watch retailer, has launched its latest brand campaign, ‘Watching Out For You’, featuring actor and brand ambassador Ayushmann Khurrana. The […]
Foxtale brings Shah Rukh Khan to the ‘Surface-to-Source’ skincare story
Foxtale has unveiled the second film in its latest campaign featuring Shah Rukh Khan, built around the skincare brand’s ‘Surface to Source’ philosophy. The film […]
Titan Raga celebrates women who define beauty on their own terms
Titan Raga has unveiled its latest campaign, ‘Your Way Is Beautiful’, featuring brand ambassador Alia Bhatt. The three-part digital film campaign explores everyday situations where […]
Furlenco celebrates women’s personal moments with new campaign
Furlenco has launched its new campaign, ‘Drop Dead. Gorgeous.’, exploring how women switch off from their daily responsibilities and find comfort in their personal spaces […]
Servotech brings Sonu Sood on board for new solar battery TVC
Servotech Renewable Power System has unveiled a new television commercial featuring actor Sonu Sood to promote its Solar Lithium Battery and highlight its ‘Maintenance Kum, […]
Foxtale expands OOH presence with Shah Rukh Khan across major cities
Foxtale has appointed a Simple agency to handle its Out-of-Home (OOH) advertising mandate, with the partnership kicking off with a campaign featuring brand ambassador Shah […]
Orient Electric challenges India’s ‘Chalta Hai’ mindset
Orient Electric has launched its latest Independence Day campaign, ‘Chalta Hai, Ab Nahi Chalega’, urging consumers to reconsider the tendency to accept everyday compromises. The […]
Licious highlights consistent fish quality in Chennai-focused campaign
Licious has unveiled a Chennai-focused campaign titled ‘Tharam Adhu Nirantharam’ (Quality that is always consistent), highlighting its commitment to delivering fresh and consistently cut fish […]
Sprite launches ‘Spicy Laga. Sprite Utha.’ campaign with Sharvari and Sunil Grover
Sprite has unveiled its new campaign, ‘Spicy Laga. Sprite Utha.’, celebrating the growing popularity of spicy food among consumers and positioning the lemon and lime-flavoured […]