Dharampal Satyapal Group (DS Group) has launched Living Billboard, a plantation-driven outdoor awareness campaign conceptualised and executed by MOMS Outdoor, blending sustainability with large-format outdoor […]
Category: OOH
Madison Media launches MbrAIn to drive strategic media planning in India
Madison Media has unveiled MbrAIn, described as India’s strategic media planning agent for brands, alongside its proprietary Growth Planning System (GPS). The platform is designed […]
Times OOH brings festive cheer to Mauritius Airport this christmas
Times OOH has turned Mauritius Airport into a vibrant festive space this Christmas, creating a warm and memorable welcome for travellers during the holiday season. […]
AMFI takes ‘Mutual Funds Sahi Hai’ message to Andheri metro station
The Association of Mutual Funds in India (AMFI) has extended its nationwide investor awareness initiative by branding Mumbai Metro Line One’s Andheri Metro Station as […]
White Rivers Media to drive digital growth for SMFG India credit
White Rivers Media (WRM) has partnered with SMFG India Credit to enhance the company’s digital outreach and customer engagement initiatives across the country. As part […]
Times OOH launches curved digital videowall at Goa airport
Times OOH, a Times Group company, has launched a ceiling-mounted curved digital videowall at the Arrivals terminal of Manohar International Airport in North Goa, marking […]
Simca Advertising Ltd honours cricketing excellence at Abu Dhabi T10
Simca Advertising Ltd marked a notable moment at the Abu Dhabi T10 League as the company sponsored and presented the Player of the Match award […]
Adobe and YouTube launch dedicated premiere mobile hub for shorts creators
Adobe and YouTube have partnered to launch a new creation hub within Adobe Premiere mobile on iOS, designed specifically for YouTube Shorts creators. Announced on […]
HDFC Life launches Life Ki Script campaign on financial planning
HDFC Life has unveiled a new digital campaign, Life Ki Script, featuring actor Cyrus Broacha, focused on promoting financial preparedness and long-term planning. The initiative […]
Auto brands shift to CTV for higher festive engagement
VDO.AI has reports that Remote-enabled CTV and In-Scroll Display were the dominant formats used by auto advertisers in 2025’s festive season. India’s automotive sector reported […]