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Category: Interview

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Wife Ensures Brand Consistency with One Creative Vision
  • Interview
  • Leaders' Say

Wife Ensures Brand Consistency with One Creative Vision

  • Aishwarya Saxena
  • 15/09/2025
  • 0

The name “Wife” is unique for a branding agency. Can you share the thought process behind it and how it shapes your company’s philosophy? We […]

Performance marketing that prioritises what truly moves the needle
  • Interview
  • Leaders' Say

Performance marketing that prioritises what truly moves the needle

  • Aishwarya Saxena
  • 12/09/2025
  • 0

As a performance marketing agency, what are the core services FTA Global specialises in, and what differentiates your services from others in the market? At […]

Authentic stories outperform shiny campaigns
  • Interview
  • Leaders' Say

Authentic stories outperform shiny campaigns

  • Aishwarya Saxena
  • 11/09/2025
  • 0

As an award-winning brand storyteller, what narrative techniques do you prioritise when crafting a client’s story? At Wing Communications, we begin with the brand’s origin, […]

Storytelling that stops the scroll
  • Interview
  • Leaders' Say

Storytelling that stops the scroll

  • Aishwarya Saxena
  • 10/09/2025
  • 0

What role does storytelling play in your PR campaigns, and how do you craft compelling narratives? Storytelling is the heartbeat of every PR campaign we […]

Redmatter bridging legacy and innovation in every brand story
  • Interview
  • Leaders' Say

Redmatter bridging legacy and innovation in every brand story

  • Aishwarya Saxena
  • 09/09/2025
  • 0

How has your 30+ years of Asia‑Pacific marketing experience shaped your approach to full‑funnel marketing at Redmatter? For over two decades, I was based in […]

Blending AI and art for unmissable stories
  • Interview
  • Leaders' Say

Blending AI and art for unmissable stories

  • Aishwarya Saxena
  • 05/09/2025
  • 0

Having navigated roles in journalism, media research, and engineering design, how have these diverse experiences shaped your leadership style? Having worn the hats of a […]

Basiz Fund Services leads charge in tech-led fund administration
  • Interview
  • Leaders' Say

Basiz Fund Services leads charge in tech-led fund administration

  • Aishwarya Saxena
  • 05/08/2025
  • 0

How does Basiz Fund Services differentiate itself in the global fund administration space, especially compared to competitors in the US or Europe? Basiz was started […]

Superbot rethinks customer support with AI-driven engagement
  • Interview
  • Leaders' Say
  • Technology

Superbot rethinks customer support with AI-driven engagement

  • Aishwarya Saxena
  • 30/07/2025
  • 0

How did Superbot evolve from a voicebot platform to a full-stack conversational automation suite with end-to-end customer support handling? Superbot’s journey from a simple voicebot […]

Insurance Samadhan turning policy jargon into clarity
  • InsurTech
  • Interview
  • Leaders' Say

Insurance Samadhan turning policy jargon into clarity

  • The Founder
  • 25/07/2025
  • 0

In a crowded grievance-redressal market, what one capability does Insurance Samadhan offer that no other platform currently matches? We believe that Insurance Samadhan’s standout feature is […]

Posibl AI empowers financial conversations with localised speech
  • Interview
  • Leaders' Say
  • Technology

Posibl AI empowers financial conversations with localised speech

  • Aishwarya Saxena
  • 15/07/2025
  • 0

Many Generative AI-based companies claim multilingual support. What proprietary phoneme-level optimisations or text normalisation strategies does Posibl AI deploy to differentiate itself from others. Unlike […]

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  • 20/05/2026
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AnyMind Group launches AI-powered platform to help Indian brands enter Japan

  • The Founder
  • 19/05/2026
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Asian Paints highlights dampness issues through ‘Uninvited Guest’ campaign

  • The Founder
  • 19/05/2026
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The Founder Media, registered as Hello Founder Infomedia Pvt Ltd, is a digital platform dedicated to providing insightful content and resources for entrepreneurs, startups, and business leaders. It covers a wide range of topics including business growth, innovation, leadership, and industry trends. The platform offers articles, interviews, and success stories of founders, aiming to inspire and educate emerging entrepreneurs. Through expert insights and practical advice, The Founder Media serves as a valuable resource for anyone looking to start or scale their business in today's competitive landscape.

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JSW Paints reimagines paint beyond aesthetics in new ‘Halo’ campaign

  • The Founder
  • 21/05/2026
  • 0

&Done launches ‘Show Stopper’ haircare campaign

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  • 21/05/2026
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Campus Activewear unveils new brand identity focused on youth culture

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  • 20/05/2026
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JSW Paints reimagines paint beyond aesthetics in new ‘Halo’ campaign

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  • 21/05/2026
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&Done launches ‘Show Stopper’ haircare campaign

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  • 21/05/2026
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Campus Activewear unveils new brand identity focused on youth culture

  • The Founder
  • 20/05/2026
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Hocco unveils ‘Dimaag Unhi Pe Atke’ campaign with humour-led storytelling

  • The Founder
  • 18/05/2026
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  • The Founder
  • 18/05/2026
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Reliance resQ campaign highlights everyday household sacrifices in new ad film

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  • 18/05/2026
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