AnyMind Group has executed a first-of-its-kind in-game brand integration campaign for Tata Motors’ Tata Ace Pro, aimed at building deeper awareness among truck drivers and […]
Category: Latest News
IDfy secures Rs 476 crore from Neo Asset Management and existing investors
IDfy has raised Rs 476 crore (approximately $52 million) in a funding round led by Neo Asset Management’s Neo Secondaries Fund, with participation from existing […]
NIIT MTS and St. Charles unveil 2026 learning survey
NIIT Learning Systems Limited (NIIT MTS) in collaboration with St. Charles Consulting Group, has announced the release of the 2026 Global Learning Transformation Benchmark Survey, […]
TIMES OOH secures Great Place to Work® certification for second consecutive year
Times Innovative Media Ltd. (TIMES OOH) has been certified as a Great Place to Work® for the second consecutive year. The recognition underscores the company’s […]
DigiStreet wins branding mandate for SBC exports’ F-Route
DigiStreet Media has secured the branding and marketing mandate for SBC Exports Ltd.’s fashion label F-Route, leading a comprehensive brand revamp aimed at strengthening its […]
Simca Advertising Launches Premium LED Inventory at Bandra WEH–Mahim Junction
Simca Advertising Ltd has expanded its out-of-home portfolio with the launch of new large-format LED screens at the high-traffic Bandra WEH–Mahim Junction in Mumbai, one […]
Tribes Communications bets on tech-led growth with strategic investment in TriOOH
Tribes Communications has made a strategic investment in technology-enabled out-of-home (OOH) media company TriOOH, strengthening its capabilities in data-driven outdoor advertising and reinforcing its integrated […]
Creativefuel secures social and digital mandate for Priyagold
Creativefuel has won the social media and digital mandate for FMCG brand Priyagold, entering into a strategic year-long partnership aimed at strengthening the brand’s digital […]
The new language of Out-of-Home advertising
From your vantage point, what’s the biggest shift you’ve seen in how brands engage with audiences today? The biggest shift is that brands no longer […]
Union Budget 2026: MSMEs and Startups Special
In the Union Budget 2026–27, presented by Finance Minister Nirmala Sitharaman, India’s MSMEs, entrepreneurs and startups were placed firmly at the centre of the country’s […]