Somany Ceramics has unveiled a new brand identity, marking its evolution into a one-stop destination for home and building solutions across tiles, bathware, and related segments.
The refreshed identity reflects the company’s transformation over five decades, from a tile manufacturer to a brand focused on shaping contemporary living environments. The new logo aligns with its expanding portfolio and repositions its role as a comprehensive home solutions provider.
Speaking on the launch, Abhishek Somany, MD & CEO, Somany Ceramics, said, “This new identity marks a defining moment in our 55-year journey. It reflects our commitment to innovation, sustainability, and customer-centricity. It carries forward the trust, strength, and scale we have built over time, while sharpening our direction for the future, as the next generation of leadership steps in to take the company ahead.”
The new identity introduces softer, intentional curves designed to reflect the fluidity of modern spaces. The logo shifts from rigid forms to a more seamless, architectural structure, while maintaining continuity with its legacy.
The updated colour palette also reflects this transition, with a stronger red representing energy and scale, and a blue arrowhead indicating direction and forward movement. Together, these elements create a visual language aligned with contemporary design.
The identity will be rolled out across retail, packaging, communication platforms, and digital interfaces, with a focus on strengthening engagement with architects and designers.
Send news announcements/press releases to:
editor@thefoundermedia.com
