Promodome positions itself as a 360-degree agency. What does truly integrated marketing look like today, beyond just offering multiple services? Today, integrated marketing is no […]
Tag: MarketingInnovation
Sanjoya and Everstylish bring CGI jewellery campaigns to Indian landmarks
Sanjoya and Everstylish have introduced a CGI-led visual campaign that reimagines jewellery advertising by placing oversized Kashmiri jhumkas across prominent landmarks in Indian cities. The […]
JioHotstar and Instamart introduce intent-led ads
JioHotstar has introduced a signal-led commerce advertising capability aimed at enabling brands to target audiences based on purchase intent signals, linking content consumption directly with […]
AnyMind Group launches AnyDigital Max to tackle Ad fatigue with AI and UGC
AnyMind Group has announced the launch of AnyDigital Max, a new AI-powered solution that enables advertisers to analyse, optimise, deploy and scale user-generated content (UGC) […]