Dixcy Scott has launched a new summer campaign conceptualised by independent creative agency StevePriya, introducing the concept of “Underwear Mein AI” to highlight its Air […]
Author: The Founder
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Sunfeast launches Breakfast Smoothie with new digital campaign
Sunfeast has launched its new ready-to-drink Breakfast Smoothie along with a digital campaign aimed at consumers seeking convenient and enjoyable breakfast options for fast-paced lifestyles. […]
WPP wins global AI-led marketing mandate for Jaguar Land Rover
WPP has secured the global integrated marketing mandate for Jaguar Land Rover, strengthening its long-standing partnership with the automotive company. Under the expanded mandate, WPP […]
Tata CLiQ Luxury unveils crime-themed campaign for its sale event
Tata CLiQ Luxury has introduced a new campaign built around a crime investigation theme to promote its latest luxury sale event. The campaign adopts a […]
Škoda Auto India launches ‘G.O.A.T’ campaign celebrating performance legacy
Škoda Auto India has launched its latest brand campaign, ‘G.O.A.T – Greatest On A Track’, aimed at highlighting the company’s motorsport legacy, driving dynamics, and […]
JSW Paints reimagines paint beyond aesthetics in new ‘Halo’ campaign
JSW Paints has unveiled its latest campaign for JSW Halo, its premium paint portfolio powered by Advanced Defense technology, aiming to reposition paint as an […]
&Done launches ‘Show Stopper’ haircare campaign
&Done has rolled out its latest haircare campaign, ‘Show Stopper’, centred around the pressures and pace of modern life while positioning lightweight haircare as an […]
Campus Activewear unveils new brand identity focused on youth culture
Campus Activewear has launched a new brand identity aimed at strengthening its connection with India’s youth through themes of individuality, self-expression, and movement. The refreshed […]
Wellbeing Nutrition launches ‘Skincare Hotline’ campaign featuring Shalini Passi
Wellbeing Nutrition has launched a new edition of its ‘Skincare Hotline’ campaign featuring entrepreneur and art patron Shalini Passi, as the brand continues to strengthen […]
Sunfeast Marie Light encourages couples to ‘Divorce’ their phones
Sunfeast Marie Light has introduced a fresh initiative under its #MarieLightMode campaign, focusing on the growing impact of excessive mobile phone usage on personal relationships […]