Promodome positions itself as a 360-degree agency. What does truly integrated marketing look like today, beyond just offering multiple services? Today, integrated marketing is no […]
Tag: storytelling
Asian Paints highlights dampness issues through ‘Uninvited Guest’ campaign
Asian Paints has unveiled a new advertising campaign that personifies water marks and damp patches as an “uninvited guest” disrupting the comfort and appearance of […]
Hocco unveils ‘Dimaag Unhi Pe Atke’ campaign with humour-led storytelling
Hocco has rolled out a new advertising campaign titled ‘Dimaag Unhi Pe Atke’, centred around humorous and relatable situations where people find themselves constantly thinking […]
Glen showcases ‘Apnapan’ through everyday family moments in new campaign
Glen Appliances has unveiled a new advertising campaign that captures the emotional essence of Indian homes through everyday family interactions and shared experiences. Built around […]
Rose Audio Visuals launches branded content division Connect NXT
Rose Audio Visuals has announced the launch of Connect NXT, a dedicated branded content division aimed at creating meaningful narratives for brands as audiences increasingly […]
Fundraising is storytelling, not slide-building, and AI is changing that equation
For a long time, founders believed that fundraising success depended on building the perfect pitch deck. The focus was on slides, layouts, templates and visual […]
Capri Loans introduces new brand campaign highlighting financial assurance
Capri Global Capital Ltd. (Capri Loans) has released its new brand campaign, ‘Zaroorat Mein Aapke Saath’, a heartfelt narrative built around a relatable insight — […]
Performance meets heart: Balancing sales metrics with authentic storytelling
Can you brief us about your journey in Blusteak Media and how does your personal values align with our company’s mission and culture? My journey […]
Powering Bharat’s Growth-Driven Sectors: Bharat Network Group (BNG) Officially Makes its Debut
Bharat Network Group (BNG), a next-generation multi-brand platform, officially announced its launch today, bringing together some of India’s most influential media, technology, IT solutions, education, […]