Colloquial has conceptualised the first brand campaign for Prasuma, positioning the brand as a cultural insider that understands India’s enduring love for momos. Built around […]
Tag: DigitalCampaign
Zydus Lifesciences extends #LiverKiSuno campaign with influencer-led initiative
Zydus Lifesciences Limited has extended its #LiverKiSuno campaign through an influencer-led initiative scripted and produced by TheSmallBigIdea (TSBI), featuring actors Vivek Dahiya and Sana Makbul. […]
Johnson’s Baby celebrates traditional nourishment with ‘Poshan Ka Pehla Sparsh’ campaign
Johnson’s Baby has unveiled its latest campaign, ‘Poshan Ka Pehla Sparsh’, to introduce its new Milk & Rice skincare range, inspired by ingredients traditionally associated […]
Titan Smart encourages fathers to prioritise their wellbeing in New Father’s Day campaign
Titan Smart has unveiled its Father’s Day campaign, ‘Real Dads, Real Conversations’, focusing on the often-unspoken challenges and concerns fathers carry behind the familiar response, […]
Polycab honours electricians with new campaign
Polycab India has unveiled a new digital campaign ahead of Electricians’ Day on June 10, celebrating the dedication and expertise of electricians who play a […]
Jim Sarbh fronts Schwarzkopf Professional’s new OSiS+ campaign
Schwarzkopf Professional has unveiled a new campaign for its OSiS+ styling range featuring actor Jim Sarbh, focusing on the idea of staying “moment-ready” through quick […]
JSW Paints reimagines paint beyond aesthetics in new ‘Halo’ campaign
JSW Paints has unveiled its latest campaign for JSW Halo, its premium paint portfolio powered by Advanced Defense technology, aiming to reposition paint as an […]
&Done launches ‘Show Stopper’ haircare campaign
&Done has rolled out its latest haircare campaign, ‘Show Stopper’, centred around the pressures and pace of modern life while positioning lightweight haircare as an […]
Wellbeing Nutrition launches ‘Skincare Hotline’ campaign featuring Shalini Passi
Wellbeing Nutrition has launched a new edition of its ‘Skincare Hotline’ campaign featuring entrepreneur and art patron Shalini Passi, as the brand continues to strengthen […]
Asian Footwears rolls out ‘Mojo Clay’ sneaker campaign with interactive consumer engagement
Asian Footwears has unveiled its new ‘Mojo Clay’ sneaker campaign centred around user-generated content, social media interaction, and collectable-led experiences as part of the launch […]