Macho Sporto has launched its latest brand campaign, ‘Chaal Badal De’, featuring actor Vicky Kaushal as it looks to build a stronger connection with younger […]
Tag: Brand Communication
Creating meaningful brand connections in changing media landscape
The advertising industry has witnessed dramatic changes over the past two decades. Looking back on your journey as a founder and creative leader, what has […]
Dixcy Scott launches new summer campaign with StevePriya
Dixcy Scott has launched a new summer campaign conceptualised by independent creative agency StevePriya, introducing the concept of “Underwear Mein AI” to highlight its Air […]
Mudra OOH secures advertising rights for Ban metro’s purple line
Mudra OOH, a Chennai-based outdoor advertising company, has won the coveted Bangalore Metro Rail Advertising Package (RAP), securing exclusive advertising rights for the Purple Line […]