Wendy’s India has introduced five new burger flavours under its ‘The Great Burger Scam’ campaign, with prices starting at Rs 59. The offering combines global […]
Category: Featured
From everyday comfort to cultural connect: Eeken’s approach to Gen Z
What was the key consumer insight behind the ‘9-5’ campaign, and how did it shape the creative idea? Hangtime has become a big part of […]
Handpickd partners with Gulmeher to offer sustainable Diwali products
Handpickd has partnered with Gulmeher, a Delhi-based not-for-profit foundation working to create sustainable livelihoods for women waste-pickers and women from marginalised communities, as part of […]
How dubdub is using AI to make interactive content smarter, faster and more personalised
What role does AI play in your business, and how are you translating its potential into practical, real-world applications? At dubdub, we’re building an infinite, […]
airpay money launches ‘Safalta Ka Sukoon’ campaign to highlight financial wellness
airpay money has launched ‘Safalta Ka Sukoon’, a festive season campaign that places financial wellness at the centre of the celebrations. Part of its broader […]
Muzz takes its message to Mumbai streets with campaign on being single
Muzz has launched a new campaign across India, combining social media communication with outdoor advertising in Mumbai. The campaign uses humour and a familiar cultural […]
Dulcoflex Liquid launches #1SmartSolution campaign featuring Pankaj Tripathi
Opella has unveiled a new #1SmartSolution campaign for Dulcoflex Liquid, featuring actor Pankaj Tripathi. Conceptualised by McCann India, part of Omnicom Advertising India, in collaboration […]
Stratbeans helps enterprises accelerate workplace training with Articulate 360 AI and Frontline
Stratbeans has partnered with Articulate to help enterprises use Articulate 360 AI and Frontline to create, update and share workplace training more efficiently. As an […]
Philosophy Brand Solutions puts human truths at the centre of brand building
Philosophy Brand Solutions has been launched in Mumbai by advertising leaders Tanurupa Pal and Shayondeep Pal. Founded by former JWT (now VML) and Lowe Lintas […]
Times One blends culture, retail and photography in Fujifilm Instax Durga Puja campaign
Fujifilm Instax has brought the joy of instant photography to this year’s Durga Puja celebrations, engaging festive shoppers and visitors at Select Citywalk, Delhi, and […]