The Ogilvy Group has announced the integration of Grey and 82.5 Communications to form Grey 82.5, a strategic move aimed at strengthening its second agency […]
Author: The Founder
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Phoenix Marketcity strengthens visibility through metro branding
Phoenix Marketcity Mumbai has unveiled a strategic branding initiative in collaboration with Mumbai Metro, under which Jagruti Nagar Metro Station has been rebranded as Phoenix […]
Servotech launches solar awareness campaign with Sonu Sood
Servotech Renewable Power System has launched a new advertising campaign, ‘Raho Roshan, Bina Tension’, featuring actor Sonu Sood as part of its efforts to promote […]
Bodhi Tree Multimedia posts strong annual growth
Bodhi Tree Multimedia has reported a strong financial performance for FY26, driven by growth in content production, expanding platform partnerships and strategic investments aimed at […]
VIP unveils new luggage range with Travel VIP campaign
VIP has introduced its new “Travel VIP” campaign along with the launch of three luggage collections – VIP Classic, VIP Flex, and VIP Pod. Conceptualised […]
Licious celebrates India’s momo craze with new campaign
Licious has unveiled a new campaign titled Mother of All Momos as it expands its footprint in the fast-growing momo segment. The campaign taps into […]
Dentsu India secures Tata Group’s IPL media mandate
Dentsu India has been awarded the integrated media mandate for the Tata Group’s Indian Premier League (IPL) campaigns, bringing several Tata Group companies under a […]
HOABL introduces new campaign for The Sarayu starring Ranbir Kapoor
HOABL has unveiled a new campaign titled “Are You The Chosen One?”, featuring actor Ranbir Kapoor to promote its luxury plotted development project, The Sarayu. […]
Tanishq highlights gold exchange transparency with Sachin Tendulkar campaign
Tanishq has unveiled a new campaign featuring cricket legend Sachin Tendulkar, spotlighting the brand’s gold exchange programme and its focus on transparency, trust and customer […]
Ajio launches same-day fashion delivery campaign featuring Shraddha Kapoor
Ajio has launched a new campaign to promote its same-day fashion delivery service, featuring actor Shraddha Kapoor as the face of the campaign. The campaign […]