AdSocial.ai positions itself as a Visual Personalisation Operating System. What architectural principles differentiate an “OS” from a traditional personalisation or creative optimisation tool? AdSocial.ai positions […]
Tag: DataDrivenMarketing
Starcom wins Flipkart Group’s media mandate
Publicis Groupe’s Starcom India has secured Flipkart Group’s integrated media mandate, valued at around Rs 750 crore, replacing the incumbent agency EssenceMediacom. The mandate spans […]