Fortune Sunflower Oil has created an immersive Rath Yatra experience in Puri by combining Odisha’s cultural heritage with AI, virtual and mixed reality, regional cuisine […]
Tag: ConsumerEngagement
Alpenliebe joins hands with Swiggy for ‘Sweetest City Challenge’
Alpenliebe has partnered with Swiggy to launch the ‘Sweetest City Challenge’, a campaign aimed at encouraging customers to make delivery interactions warmer and more meaningful […]
Centerfruit brings back iconic humour in new campaign
Centerfruit has unveiled a new advertising campaign under its iconic ‘Kaisi Jeebh Laplapayee’ platform, introducing a wedding-themed film that continues the brand’s long-standing association with […]
Phoenix Marketcity strengthens visibility through metro branding
Phoenix Marketcity Mumbai has unveiled a strategic branding initiative in collaboration with Mumbai Metro, under which Jagruti Nagar Metro Station has been rebranded as Phoenix […]
Asian Footwears rolls out ‘Mojo Clay’ sneaker campaign with interactive consumer engagement
Asian Footwears has unveiled its new ‘Mojo Clay’ sneaker campaign centred around user-generated content, social media interaction, and collectable-led experiences as part of the launch […]