Advertising budgets across India have been steadily reallocating from print and television towards digital and out-of-home formats. From Vritti’s vantage point, how significant has this […]
Tag: brands
The AI-powered event: How brands are using data to design experiences that convert, not just impress
The brief for a brand event has sounded the same for years. Big venue. Strong footfall. A headline number to put in the post-event report. […]
Simca Advertising introduces JVPD Square at Juhu
Simca Advertising Ltd. has unveiled JVPD Square, a stunning new outdoor media destination at JVPD Circle, Juhu. Positioned at one of suburban Mumbai’s busiest intersections, […]
Flipkart Tech and SW Network unveil new campaign of tiny billboards for Infinix
SW Network has unveiled a new campaign for smartphone brand Infinix, using an unconventional outdoor format, in collaboration with Flipkart Tech. Announcing key features of […]