Every few years, our industry finds itself asking the same question differently. Is this new technology going to change marketing forever? I’ve heard that question […]
Tag: Authenticity
Pay10 names Virat Kohli and Anushka Sharma as global brand ambassadors
Pay10 has announced the appointment of Virat Kohli and Anushka Sharma as its Global Brand Ambassadors. The duo will headline Pay10’s upcoming brand campaigns, starting […]
Myntra rolls out new campaign to resonate with new generation
Myntra has launched its latest brand initiative, ‘It’s You 2.0’, featuring three ad films that celebrate ‘how fashion enables confidence, identity, and authentic style in everyday […]
Personal branding in the digital age: A strategic imperative for students
In an era defined by hyper-connectivity, rapid information exchange, and the gig economy, the question is no longer “Do you have a personal brand?” but […]