In a bold move this Pizza Day, Domino’s is transforming everyday surroundings into a celebration of pizza passion with its latest ‘Do You See Pizza?’ campaign. The out-of-home (OOH) initiative taps into a simple yet powerful insight—for true pizza lovers, pizza isn’t just food; it’s a way of life.
The campaign plays with visual storytelling across daily print, outdoor billboards and high-traffic urban hotspots, encouraging audiences to spot pizza-inspired shapes in everyday moments. Whether it’s a street sign, a cloud formation, or a coffee stain, Domino’s challenges fans to see the world through the lens of their pizza obsession.
The OOH spaces for this campaign are exclusively owned by Times OOH, ensuring high visibility and strategic placement across key locations.
By leveraging contextual advertising and immersive media, Domino’s reinforces its position as more than just a pizza brand—it’s a cultural icon. This campaign deepens consumer engagement by blending creativity, curiosity and a love for pizza into the urban landscape.
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