Deloitte Digital and Genesys, a leader in AI-powered experience orchestration, have announced a strategic alliance aimed at enhancing Customer Experience (CX) by enabling businesses to deliver seamless, loyalty-building interactions. The partnership seeks to help organisations maximise value from their technology investments and establish CX as a key business differentiator.
By integrating Genesys’ AI-powered orchestration capabilities with Deloitte Digital’s expertise in digital transformation, the collaboration will empower enterprises to offer connected and personalised experiences across multiple engagement channels, including voice, email, chat and social media. The initiative focuses on addressing common CX challenges such as long wait times, inefficient communication and complex organisational siloes.
The alliance will leverage the scalability and flexibility of the Genesys Cloud platform, which integrates with enterprise systems to enable end-to-end personalised customer journeys. Combined with Deloitte Digital’s expertise in applying advanced technology and data insights, this partnership aims to accelerate digital transformation and improve return on investment (ROI) for businesses.
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