Simca Advertising Ltd. has unveiled JVPD Square, a stunning new outdoor media destination at JVPD Circle, Juhu.
Positioned at one of suburban Mumbai’s busiest intersections, JVPD Square is a trio of high-impact Digital billboards that transform the urban skyline with clarity, confidence, and commanding presence.
The newly activated site is already drawing attention from thousands of commuters, with its triple-screen media format creating unmatched visual dominance. Designed for maximum visibility, especially during night hours, JVPD Square redefines what iconic visibility means for brands in the premium Juhu-Vile Parle Development (JVPD) zone.
“We didn’t just want to add media—we wanted to add meaning. JVPD Circle has long been a landmark in Mumbai, and with JVPD Square, which is more than inventory, it is a canvas for brands to make statements. We’re redefining the urban media experience—creating a space that’s not just about visibility, but memorability. We believe this is the beginning of a new era for contextual and premium outdoor media,” said Fahim Batliwala, Managing Director, Simca Advertising Ltd.
JVPD Square stands out as it is strategically positioned at the JVPD Circle signal—one of the most high-traffic and high-dwell-time zones in Western Mumbai. It creates a triple impact with three synchronised billboards delivering larger-than-life brand recall, reaching affluent residents, professionals, tourists, and top-end commuters.
However, with 24×7 illumination, night visibility ensures your brand shines even after sunset.
Simca Advertising Ltd. envisions JVPD Square not just as a media site, but as a cultural statement—where brands speak louder, clearer, and with more purpose.
Simca further plans to develop JVPD Square as a signature media space, integrating digital capabilities and interactive formats in the future, aimed at luxury, lifestyle, automotive, tech, and entertainment clients.
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