Eveready Industries India, a battery brand, has launched a dynamic airport advertising campaign to promote its latest innovation — Eveready Ultima batteries at the Kolkata airport. The campaign, titled ‘Ultima: …
Marketing Innovation
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Plum BodyLovin’, in collaboration with SW Network, has unveiled India’s first-ever scented billboard at Cyber Hub, Gurugram. Featuring the brand’s popular Vanilla Caramello fragrance, the unique installation offers passersby an …
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OOH
Domino’s unveils ‘Do You See Pizza?’ campaign, redefining pizza love in OOH spaces
by The Founderby The FounderIn a bold move this Pizza Day, Domino’s is transforming everyday surroundings into a celebration of pizza passion with its latest ‘Do You See Pizza?’ campaign. The out-of-home (OOH) initiative …
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OOH
Being Human turns Salman Khan’s birthday into a visual extravaganza
by The Founderby The FounderBeing Human, the clothing brand backed by Bollywood superstar Salman Khan, celebrated his birthday with a spectacular OOH campaign titled “#BhaiKaBirthday.” The initiative transformed Mumbai’s iconic Bandra Linking Road into …
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OOH
Khushi Advertising elevates OOH advertising with 30-foot blabberhead for ‘I Want to Talk’
by The Founderby The FounderKhushi Advertising, in collaboration with Rising Sun Films and Kino Works, has redefined outdoor advertising with a groundbreaking campaign for ‘I Want to Talk’, the latest film by Soorojit Sircar. …