Eveready Industries India, a battery brand, has launched a dynamic airport advertising campaign to promote its latest innovation — Eveready Ultima batteries at the Kolkata airport. The campaign, titled ‘Ultima:…
Zomato’s anamorphic ad at Bengaluru’s Garuda Mall has garnered widespread attention, showcasing the creative potential of cutting-edge outdoor advertising. The campaign, executed by Xperia Group, highlights the growing trend of…
B2B Market Media | The Founder Media organised the 18th edition of NBFC & FinTech Conclave & Awards 2024 on 13th December in Chennai. The conclave, with the theme, “NBFCs:…
B2B Market Media | The Founder Media, along with IAMA International, organised the third edition of World Education & Business Conclave & Awards 2024 (WEBCon 2024) on 11th December in…
Jeevansaathi has launched a striking Out of Home (OOH) campaign in the United States of America (USA), targetting Indians living abroad with a unique desi twist. Rolled out in collaboration…
What was the core vision when you co-founded TechFini, and how has it evolved over time? Discuss some major milestones or achievements that have been pivotal in Techfini’s journey so…
Louis Vuitton has turned heads yet again with a bold and artistic Out-of-Home (OOH) campaign, as its flagship store on Fifth Avenue, New York, undergoes renovations. The iconic building is…
Nykaa’s much-anticipated ‘Black Friday Sale’ is making waves with a prominent Out-of-Home (OOH) display at the Delhi-Noida Direct (DND) Flyway, one of India’s busiest and the most strategic advertising corridors.…
What does SwopStore do? How did you come up with the idea of stepping your foot on a customer-acquisition platform? Founded in 2023, Swopstore is India’s first customer-acquisition platform focussed…
You started your entrepreneurial journey in the early 2000s and co-founded Deeptek AI in 2017. Tell us about your journey. My entrepreneurial journey began with a successful teleradiology company. While…