Bengaluru-based insurtech ACKO has collaborated with actor R Madhavan as its ‘voice of the customer’ to resolve complex questions around insurance, a statement from ACKO notified.
Madhavan, under the partnership, will work with the ACKO team to create meaningful content that will demystify the nuances of insurance and empower consumers to make informed decisions, added the statement.
“I’m genuinely thrilled to join forces with ACKO, a brand that shares my commitment to making a positive impact. Together, we’re on a journey to equip you with the knowledge and assurance you need to navigate the complex world of insurance,” said Madhavan in the statement.
Madhavan will work closely with the ACKO team to create content that educates and reinforces trust. Whether it’s motor, health, or life insurance, he’s here to simplify the often-bewildering terms and conditions, claimed the statement.
Varun Dua, Founder, ACKO, also stated in the statement, “Our partnership with Madhavan is about transforming insurance into a realm where trust is paramount. His authenticity and integrity make him the perfect advocate for insurance awareness. He’s not only the ‘Voice of the Customer,’ but also our moral compass. We’re on a mission to make insurance more transparent and reliable for you, so you can make decisions with complete confidence.”